Privacy Policy

1. Data We Collect

We collect personal data in the following ways:

• Contact information: Name, email address, phone number, and organisation when you submit an enquiry through our contact form.
• Communications data: Content of messages or emails you send to us.
• Website usage data: Pages visited, time spent, browser type, device type, and approximate location (country level) through cookies and analytics tools, where you have consented.
• Engagement-related data: Information necessary to deliver contracted AI engineering services, subject to separate data processing agreements with clients.

Legal basis: We process personal data on the basis of your consent (website enquiries), contractual necessity (service delivery), and legitimate interest (improving our services and website).

Retention: Enquiry data is retained for up to 24 months from last contact. Client engagement data is retained for 7 years for legal and regulatory compliance purposes, then securely deleted.

2. How We Use Your Data

• Responding to enquiries and providing information about our services
• Delivering contracted AI engineering services
• Improving our website and service offerings based on usage patterns
• Complying with legal obligations under Singapore law
• Sending service-related communications where you are a client

We do not use your personal data for direct marketing without your explicit consent, and we do not sell personal data to third parties.

3. Data Sharing

We share personal data only in the following circumstances:

• Service providers: Analytics providers and email services that assist us in operating our website, bound by confidentiality obligations.
• Legal requirements: Where required by Singapore law, court order, or regulatory authority.
• Business transfers: In the event of a merger or acquisition, personal data may be transferred to the successor entity, subject to the same protections.

4. Data Protection

We implement appropriate technical and organisational measures to protect personal data against unauthorised access, disclosure, alteration, or destruction, including:

• Encrypted data transmission (TLS) for all web communications
• Access controls limiting data access to authorised personnel
• Regular review of data handling practices
• Breach notification procedures aligned with PDPA requirements

5. Cookies

Our website uses cookies to understand how visitors engage with our content. Essential cookies are required for basic site functionality. Analytics cookies are only used with your consent. Full details are available in our Cookie Policy.

6. Your Rights Under PDPA

Under Singapore's PDPA, you have the right to:

• Access: Request access to personal data we hold about you
• Correction: Request correction of inaccurate or incomplete personal data
• Withdrawal of consent: Withdraw consent to the collection, use, or disclosure of your data
• Data portability: Request personal data provided by you in a structured, machine-readable format

To exercise any of these rights, contact our Data Protection Officer at [email protected]. We will respond within 30 days.

You may also lodge a complaint with the Personal Data Protection Commission of Singapore (PDPC) at www.pdpc.gov.sg.

7. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.

8. Children's Privacy

Our services are directed exclusively at organisations and professionals. We do not knowingly collect personal data from individuals under 18 years of age. If we become aware that such data has been collected, we will delete it promptly.

9. Policy Updates

We may update this Privacy Policy from time to time. Material changes will be communicated via our website with an updated effective date. Continued use of our website after an update constitutes acceptance of the revised policy.

10. Contact